Gloucester Golf

WELCOME TO Gloucester Golf Centre founded in 1976

Gloucester Golf Centre was founded in 1976 by Peter Darnell & Richard Jewell at The Gloucester Hotel & Country Club, the business evolved and changed dramatically in the past 44 years as Peter & Richard watched the industry change. 

In 1997 the premises changed from an assembly and wholesale business into one of the largest independently owned golf shops in the South West of England, stocking pretty much every major golf brand over 7,000 square feet of retail space at very competitive prices, thanks to the buying power of EuroSelect Golf.

In late 2021, Peter Darnell retired from the business and handed the reigns over to Alex Whittal.

Gloucester Golf Centre are now an authorised stockist of Callaway, TaylorMade, Ping, Mizuno, Cobra, Titleist, Adidas, Under Armour, Motocaddy, Powakaddy, Galvin Green, Oscar Jacobson, Skechers, Srixon, Cleveland, Bushnell and Garmin. 



Alex Whittall started working for Gloucester Golf Centre as a 14 year old Saturday boy in 2003, which is where his passion for the industry started and under Peters guidance gradually started to learn the ins and outs of the business and eventually turned professional in 2009 at the age of 20, qualifying and graduating from the PGA in 2013.

It was from here where Alex had a vision and started to create his own business to run alongside Gloucester Golf Centre.

This is where AT Golf Coaching was born.


Alex and Peter built a state of the art indoor teaching studio in 2014 utilising all of the latest technology available in the golfing industry, which now just seems to be the norm but in 2014 was a bit of a gamble as there was not many around.

Off the popularity of this studio with fittings and lessons instantly increasing hugely, the goal posts changed and the facilities started to grow further. A further addition to the complex continued with a purpose built Putting Lab to coach putting and custom fit putters.

Now 8 years later, AT Golf Coaching and Gloucester Golf Centre, have 4 state of the art indoor studios, 2 full swing long game studios, both used for coaching, a Putting Lab and now the most recent edition a brand new indoor short game facility, one of the only one of its kind in the UK, with a team of 4 fantastic PGA Professionals and assistants.

Indoor golf practice at Gloucester Golf.

EuroSelect Golf Stores are a group of 18 independent golf retailers who have combined their buying and marketing resources to bring you the finest advice, service and value in golf.

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